First, we’ll have an obligation-free chat about what you want to achieve from your marketing. I’ll ask questions about your goals, current marketing efforts, business and your ideal clients.
Finally, we’ll talk about which way of working together will achieve your goals, whether that is by learning the skills to promote your business yourself or outsourcing it to me.
From here, I’ll send you a plan and quote.
If you’re happy, we’ll get started!
1. How do I decide between outsourcing and a workshop?
Whether you outsource your marketing or learn the skills to do it in-house really depends on what your goals are, how much time you have to commit to marketing your business and, importantly, whether you want to do it yourself.
Some business owners want to have full control over all their business functions and are eager to accrue as many skills as possible. They may prefer to learn marketing skills even if they are not intending on doing day-to-day marketing themselves so that they know how it affects their business.
Other people simply don't have the resources, time or desire to market their business themselves. They would prefer to have a skilled marketer take the reins on these aspects of their business and work alongside them to deliver results for the business.
2. Can I work with you on a one-off project?
Absolutely - I'm flexible in how we work together. So, if you have a single project that you would like me to deliver I'm very happy to do so.
We start with a chat about what you want to achieve, where you need my input and skill and finally how we can deliver the work together.
3. We don't have any marketing resource in-house but need regular work. How can we work together?
If you have a need for on-going marketing support, I am able to create a specific package based on your goals and requirements.
We will decide together as to which areas you want to focus on and where your greatest needs lie. And I will be able to craft a bespoke strategy of how we can work together, what you can expect from our partnership as well as what it will cost so that you know exactly where you stand before we begin the journey together.
4. Do you offer design services?
I have a long-establish relationship with an excellent design agency based in Surrey. We have worked together for many years and have completed a great variety of projects together. I know the team well and will be your direct point of contact for any work we do with them so you will not need to manage a separate relationship to complete your design work.
The team are highly skilled in both digital and traditional design so let's get creative!
I am 100% confident that you will love their work and the results we can all achieve together.
5. Can I outsource some of my marketing to you and do other areas myself?
The short answer is YES.
While some people really want to market their own business, they often don't have the time to do it. And others are confident in a specific area of marketing but new to others.
We can have a chat about what works best for you and structure our partnership in a way that will bring you the most value, including saving you time by looking after aspects of your marketing so you can focus on your core business.
And remember, I have one-to-one workshops designed specifically to help you learn the skills you'll need to effectively market your own business so the balance of marketing that you do over time can change.